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Korean Lunar New Year of Ox
Social Post
This social media post was designed for the CDC to celebrate Korean Lunar New Year of Ox.
A Lunar New Year social post for the Year of the Ox, featuring a traditional Korean-style pendant with a burning cigarette motif at its center. As an ox charges in, it smashes the pendant, causing a falling bar to transform the design into the universal no-smoking symbol. The visual seamlessly combines cultural elements with a strong message: embracing the New Year by quitting smoking for better health.
ROLE
Motion Designer
TEAM
Steve Lam ECD
Ranhee Lee ACD

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